Bay Area Marketing Lead

The role

Own and run Aiven's Bay Area community meetup program (monthly, scaling to twice monthly): decide the format and cadence, source practitioner and external speakers, and recruit non-competing co-host partners. Speakers should be majority external practitioners, not just Aiven staff. Tag-team with the local sales team to build and maintain the Bay Area speaker, partner and ecosystem network. You're jointly responsible for who Aiven knows in the territory. Set the strategy for how Aiven builds brand presence in the Bay Area. Decide who we need to know (influencers, partners, press/analysts, other relevant local companies), where we need to show up, and what will actually get attention in a market already saturated with competitor noise. This includes owning billboard/OOH and guerrilla marketing (e.g. murals, street activations and similar). Build relationships with the Bay Area's VC, accelerator and founder community and feed those relationships into the meetup and partner network above. Support flagship conference presence. Manage sponsorship logistics and identify speaking-slot opportunities for Aiven's team, partnering with PR/comms to land them. Work with Aiven's PR and comms teams to amplify our voice in the region. Track and report on program health: RSVP-to-attendance rate, pipeline sourced or influenced with target accounts and local press mentions/coverage.

What we offer

• Participate in Aiven’s equity plan.
• Balance work and life with our hybrid work policy.
• Choose the equipment you need to set yourself up for success.
• Use your Professional Development Plan budget for learning opportunities.
• Receive holistic wellbeing support through our global Employee Assistance Program.
• Inquire about our Global Time Off Commitment (Parental and Sick Leave, as well as Personal Time)
• Enjoy country-specific benefits for our global cast.